It is a fact that no dentist or dental practice can expect their dental business to continue being a viable business if they are not obtaining new patients regularly. All dentists, including those from Dental O So Gentle, will have patients who move away, sadly pass away, or switch to another dentist for whatever reason, including that other dentist attracting their attention with effective marketing.
In the same way that a car cannot run with insufficient fuel, a dental practice cannot continue if its patient numbers drop to a level that means outgoings exceed income. The question that dentists need to answer to avoid such a scenario is “How do I attract new patients?” and the clear answer is to market themselves and their dental practice effectively.
The crucial word there is ‘effectively’ as we have seen countless dentists trying to market themselves but failing due to using the wrong tactics or not seeking professional marketing advice that would have set them on the correct marketing path. To ensure that it is not a plight that you suffer, we have outlined below seven marketing tactics proven to attract prospects and subsequently secure new patients to dental practices.